Building Continuity Where Life and Technology Meet
Alphiniti is the Life Continuity Infrastructure™.Alphiniti, Inc. is a technology company building the infrastructure layer that creates continuity across health, wealth, and legacy. We develop secure, intelligent platforms that unify fragmented systems into a continuous, longitudinal life record.Our solutions empower individuals, families, employers, and institutions with the clarity, coordination, and control needed to navigate life's most critical moments—protecting what matters most across every stage of life.
Continuity. Trust. Intelligence.
Why Alphiniti Began
Alphiniti began with a deeply personal realization.
The values that guide the company today were shaped early in the founder's life—taught by his mother's parents, and especially by his grandfather, Hilton Anderson. Much of his childhood was spent alongside his grandfather on the family farm, learning not just how to work the land, but how to treat people with respect, patience, and integrity. Those early years instilled lessons about stewardship, responsibility, and the importance of preserving what matters.
As time passed, the founder recognized how little of that lived history remained in tangible form. The stories, experiences, and wisdom that shaped his upbringing existed largely in memory—without a reliable way to preserve them or pass them on to future generations.
That realization sparked the original concept behind Alphiniti in early 2021: a way to ensure that meaningful life information, memories, and values are not lost with time.
What began as a personal mission to preserve legacy evolved into a broader vision—one that extends beyond memories to include the continuity of information, trust, and systems across every stage of life and business. That vision ultimately became Alphiniti.
Guided by Purpose
Our Mission
Alphiniti exists to provide continuity throughout life by securely and intelligently coordinating a person's data, identity, and decisions across institutions, life events, and generations.
Our Vision
To build the infrastructure that connects and preserves the continuity of human life across time, systems, and generations.
Our Philosophy
We believe life is inherently continuous, but the systems designed to support it are not. Every institution manages a chapter of a person's life, yet no institution manages life as a whole. We believe technology should be organized around people rather than institutions, connecting the Continuity Domains™ that define human life into one secure, trusted, and enduring experience.
Guiding Principle
"We organize technology around people, not institutions."
Company History
Concept Development
Initial concept begins, focused on legacy, memory preservation, and life continuity.
Incorporation
Alphiniti, Inc. is formally incorporated in Nevada.
Full-Time Product Development
Alphiniti knows transitions are where trust and information fracture—so we begin building full-time.
Leadership Expansion
Amy Andrade joins as Co-Founder & CPO; Trevor Hollis Ottaway joins to lead marketing strategy.
Capital Raise Support
Alphiniti engages Everest Advisors to support capital fundraising efforts.
Initial Capital Raise Initiated
Alphiniti initiated its first capital raise, managed by Everest Advisors.
Leadership Expansion
Paul Shaffer joins as Co-Founder and COO.
Built on Four Pillars
The foundation of Life Continuity Infrastructure™
Life is not experienced in isolated systems. It unfolds across four interconnected pillars that shape every person's journey. Alphiniti organizes technology around these pillars, ensuring continuity throughout life rather than fragmentation across institutions.
LIFE
Identity. Relationships. Purpose.
Life begins with identity and grows through relationships, milestones, education, career, family, and the experiences that define who we are.
Includes:
- Personal Identity
- Family Connections
- Career
- Education
- Major Life Events
- Personal Knowledge
- Trusted Relationships
HEALTH
Care. Wellness. Resilience.
Health is more than medical records. It is a lifelong continuum of care, prevention, wellness, and preparedness.
Includes:
- Longitudinal Health Record
- Providers
- Medications
- Wellness
- Wearables
- Dental
- Vision
- Emergency Readiness
WEALTH
Security. Opportunity. Readiness.
Financial well-being is inseparable from life's major decisions. Benefits, insurance, planning, and financial confidence work together to support every stage of life.
Includes:
- Meridian Financial Dashboard
- BenefitFlow
- Insurance
- Investments
- Retirement
- Financial Planning
- Asset Management
LEGACY
Memory. Meaning. Continuity.
Legacy is more than what we leave behind. It is the knowledge, stories, values, and decisions that continue to shape future generations.
Includes:
- Estate Planning
- Digital Legacy
- Memories
- Family History
- Wills & Trusts
- Ethical Legacy
- Generational Access
The Continuity Domains™
Around the outside are the Continuity Domains that define human life: Life, Health, Wealth, and Legacy.
In the middle is YOU.
Not a hospital. Not an employer. Not an insurance company. Not a bank.
You.
Because that is the fundamental difference between Alphiniti and virtually every other system.
Leadership Team
Gene Hassell
Founder & Chief Executive Officer
Gene Hassell is the Founder and CEO of Alphiniti, where he leads the company's vision, platform strategy, and long-term product architecture. Drawing from deeply personal inspiration and extensive technology leadership experience, Gene is committed to building secure, human-centered platforms that preserve continuity across life and business.
Amy M. Andrade
Chief Product Officer & Co-Founder
Amy Andrade serves as Chief Product Officer at Alphiniti, overseeing product strategy and leading cross-functional product development. She plays a central role in facilitating and managing product development teams, creating product solutions, and ensuring Alphiniti's vision is executed to deliver innovative technology and solutions to its clients.
Trevor Hollis Ottaway
Chief Marketing Officer & Co-founder
Trevor Hollis Ottaway leads brand strategy, go-to-market execution, and market positioning at Alphiniti. He translates Alphiniti's technical capabilities into compelling narratives that resonate with enterprise buyers, partners, and developer communities.
Paul Shaffer
Chief Operating Officer & Co-Founder
Paul Shaffer serves as Chief Operating Officer at Alphiniti, overseeing operational strategy, cross-functional execution, and organizational scale. He plays a central role in aligning teams, optimizing processes, and ensuring Alphiniti's vision is executed with clarity and precision.
Where We're Located
Alphiniti, Inc. is incorporated in the State of Nevada and has its headquarters in Las Vegas, Nevada. The company also maintains satellite offices in Atlanta, Georgia, and San Francisco, California, supporting national operations and growth.
Headquarters
Las Vegas, Nevada
Satellite Office
Atlanta, Georgia
Satellite Office
San Francisco, California
Contact Us
Have questions? We'd love to hear from you. Fill out the form below and we'll get back to you soon.
Our Commitment
Alphiniti is built on a simple but powerful belief: continuity creates confidence. Whether preserving a family's legacy, supporting better health outcomes, managing wealth, or your life events, Alphiniti exists to ensure what matters is protected, accessible, and trusted—today and for generations to come.